The Fashion Marketing program provided me with both the theoretical knowledge and hands-on experience to confidently pursue a career in the fashion industry. Nurturing my individual aspirations, the instructors drew from their own industry backgrounds to provide a cohesive understanding of fashion and marketing functions — from market research to textile sciences and visual merchandising. Armed with this knowledge and a burgeoning network of industry contacts, I could finally make the leap to actualizing my vision, launching my own apparel brand and web store.