GRVD 1100 cr-3
Drawing I
This course will introduce students to the basic tools and elements of drawing, expand their visual vocabulary, and aid them in the interpretation, organization, and communication of ideas visually.

GRVD 1110 cr-3
Illustration I
This course introduces the students to the principles and techniques of commercial illustration. It includes the analysis of perspective, line, tone, wash, colour theory, anatomy (life and fashion proportions), texture and composition. Emphasis is placed on the mastery of basic techniques and the use of a variety of mediums, supports, and equipment.

GRVD 1120 cr-3
Visual Synthesis I
This course is an exploration of design fundamentals and design processes as they apply to graphic and visual design. Students will broaden their capacity to respond to design-related problems through a comprehensive investigation of conceptual, technical, historical, and theoretical issues. Course projects will introduce the student to the full range of creative and practical challenges associated with design work including basic methodology, research, visualization and presentation skills, conceptualization, and tools, materials, and media.

GRVD 1135 cr-2
Typographical Design I
This course challenges students to carry experience gained in IDDS 1185 & IDDS 1285 into a more specific graphic design context. Both the theory and design potential of typography will be examined in depth and applied within a series of projects focusing on effective visual communications.

GRVD 1150 cr-2
Production Art I
This course will introduce students to basic procedures of pre-press processes for printing production. Students will use fundamental paste-up, camera and negative assembly processes. Students will also be introduced to basic electronic pre-press procedures using computer software.
Corequisites: GRVD 1152

GRVD 1152 cr-2
Sequential Imaging I
In this course, the student applies basic elements, principles and processes within a variety of audio visual media applications.
Corequisites: GRVD 1120 and 1135

GRVD 1200 cr-3
Drawing II
Using various drawing mediums separately or in combination, the students will explore further the materials and tools of drawing. Students will be encouraged to seek new ways of seeing and expressing visual ideas. Colour will be introduced and an increasing emphasis will be placed on composition
Prerequisites: GRVD 1100

GRVD 1210 cr-3
Illustration II
This is an advanced course on the principles and techniques of commercial illustration. It includes the analysis of advanced perspective, line, tone, wash, colour, composition, texture, layout and anatomy. Emphasis is placed on technical proficiency, deadlines and creative response.
Prerequisites: GRVD 1110

GRVD 1220 cr-3
Visual Synthesis II
Students will study further the principles, techniques, and procedures of applied design. Students will be introduced to the process of lateral thinking and the visualization of problems and solutions. Emphasis will be placed on effective research, imagination, originality, and the use of appropriate mediums, including electronic image design.
Prerequisites: GRVD 1120

GRVD 1235 cr-2
Typographical Design II
This course brings together theories and technology related typographic design. Emphasis will be on development of effective and creative design solutions using critical analyzes, conceptualization, problem-solving and technical skills.
Prerequisites: GRVD 1135

GRVD 1250 cr-3
Production Art II
In this course students will apply basic pre-press skills to advanced traditional production art processes. Students will expand their skills in electronic pre-press production by using computer software applications to design and prepare production art.
Prerequisites: GRVD 1150

GRVD 1252 cr-3
Sequential Imaging II
The student further extends methods learned in GRVD 1152 in producing a complex audio visual special effects sequence.
Prerequisites: GRVD 1152
Corequisites: GRVD 1220, 1235

GRVD 2112 cr-3
Business Procedures for Graphic Design
Students will develop a working knowledge of basic business procedures in graphic design studios. The course provides information for graphic designers seeking employment or for those who may have aspirations to freelance. Topics include marketing procedures, management skills, pricing guidelines, record keeping, and copyright information.

GRVD 2300 cr-3

Drawing & Painting I
The course will introduce the students to the basic tools, supports, and elements of painting. Students will continue to expand their visual vocabulary through paint, and encourage further the development of drawing skills.
Prerequisites: GRVD 1200

GRVD 2310 cr-3
Illustration III
Students will learn to convey messages, events, ideas and values in a visual form using a variety of illustration techniques. Creative ideas will be developed from concept through final working drawings for reproduction, with emphasis on craftsmanship and deadlines.
Prerequisites: GRVD 1210

GRVD 2320 cr-3
Visual Synthesis III
Students will study advanced application of the principles, techniques, and procedures of applied design. Included is an introduction to specific design systems such as grids. Emphasis will be placed on individual solutions to visual problems and sound analysis of mediums such as electronic image design.
Prerequisites: GRVD 1220

GRVD 2321 (formerly 1121) cr-3
Communications Design, Consumerism and Popular Culture
Students will examine visual communication design, consumerism, and popular culture in the context of the Western world in the 20th and 21st centuries. They will use concepts from sociology, marketing, cultural studies, and semiotics (the study of signs and symbols) to form analyzes of design, culture, and society. Advertising design, product and packaging design, environmental graphics, and typography will be among the topics discussed during the course.

GRVD 2350 cr-3
Production Art III
Students will work extensively with various computer software applications to generate electronic pre-press images of their own design. Students will advance their skill and understanding of the digital pre-press environment by producing multi-coloured projects for laser and high-resolution output.
Prerequisites: GRVD 1250

GRVD 2352 cr-3
Sequential Imaging III
Building on experiences gained in GRVD 1152 and 1252. The student works with traditional and computer generated imagery in developing animated sequences.
Prerequisites: GRVD 1252
Corequisites: GRVD 2320

GRVD 2410 cr-3
Illustration IV
This course will provide the students with the opportunity to expand their personal illustrative techniques and media skills developed at previous levels. Assignments will be directed toward conceptual solutions in both advertising and editorial illustration.
Prerequisites: GRVD 2310

GRVD 2420 cr-3
Visual Synthesis IV
Students will apply learned skills in lateral thinking and problem-solving to advanced projects in poster design, annual report design, publication design, and electronic image design. Great care will be given to creating stimulating projects suitable for a professional portfolio. Emphasis will be placed in individual alternate solutions to a given problem while considering technical criteria, budgets, and deadlines.
Prerequisites: GRVD 2320

GRVD 2451 cr-3
Production Art IV
In this course students will utilize advanced technologies to produce a portfolio of electronic pre-press production art. Students will use various software applications to produce functional and efficient electronic production art files that conform to industry standards.
Prerequisites: GRVD 2350

GRVD 2452 cr-3
Sequential Imaging IV
In this course the student will apply skills & knowledge gained in previous courses to produce a multi media portfolio.
Prerequisites: GRVD 2352
Corequisites: GRVD 2420, 2321