Great Careers in Marketing
Marketing Careers have a bright outlook. Employment opportunities in marketing fields are predicted to increase in the next few years. Marketing Diploma graduates may also find employment in international marketing, computing and general management. The Marketing Management Program prepares students for a variety of careers through its emphasis on team projects and interpersonal skills. Students are well prepared to be effective not only in business but also in the public and not for profit sectors.
Advertising Work with manufacturers Retailers Banks Radio and television station Hospitals Insurance agencies | Public Relations Create an image or message Communicate it effectively Work with profit and non profit firms Written and oral skills are critical for success
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Marketing Research Work with Marketing Research firms Advertising agencies Universities Private firms Non profit organizations Governments | Retailing One of the hottest sectors in today’s economy Manage a sales force and other personnel Select and order merchandise Responsible for promotional activities
Inventory control Store security Accounting Work as a store manager Buyer Display designer Catalogue manager |
Product Management Coordinate all marketing activities Responsible for success or failure of a product Sales experience is an asset Communication skills are essentials Major step in top-level executive career path | Sales More opportunities than any other area of marketing Provide information Locate potential customers Close the sale Earn salary plus commission Work in manufacturing Wholesaling Retailing Insurance Real estate Financial Services |